The Strategy of Staging

Our downsizing experiment has lasted almost four weeks, and we’re still married – although there was that meltdown near the end of week one.

We had furnished our cottage for the vacation rental market, so we really only needed to bring clothes and a toothbrush. He forgot his toothbrush.

The plan was to bring the bare minimum; no need to move too much until we were sure this downsizing experiment was successful. Except that every day of the first week we had to make an emergency trip back home to fetch something critical to our survival. After a few days of this routine, my husband announced he would not move back home – even if we hated living in this little cottage. It would be the understatement of all time to say he hates to move.

With the gauntlet thrown, we turned our attention to getting our house ready for market. The only thing my husband hates more than moving is getting a house ready for market.

I’ve spent a month of days removing anything from the house that would identify us: family pictures, pictures of the dogs, my running memorabilia. The garage, closets, kitchen cabinets, and even the refrigerator have been re-organized. Then we cleaned everything like there was no tomorrow. The last step was to edit, edit, edit: accessories, books, artwork, plants, and even the area rugs. Staging is the part that sends my husband over the edge. With every house we sell, he swears our house doesn’t even look like our house by the time I’m done staging. It’s wasted time to tell him, that’s the point.

Julie, our trusted realtor, walked through every inch of the house and gave me advice on my progress. We’ve worked together long enough that I could imagine what she would say about almost every accessory in the house. I have a propensity for decorating with dark bronzes. She would suggest something bright instead. And then there’s a few buyer-distracting accessories, such as the dog door stop that has his leg hiked. One time I took out all the bronzes, including the stampede of horses, and stored them in the garage. This time I’ve brought the dog, the fish coat hooks, and a few others to the cottage. Every surface has finally been re-arranged with an eye toward benign and bright in hopes of appealing to the masses.

Our forever home, the one with nine rooms and a mansard roof, hits the market today. Julie reminds us we can always move back home – if it doesn’t sell, if we don’t get the price we want, if we change our mind about cottage life. . .

It’s safe to say we’re hoping it will sell.

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Photos Courtesy Julie Lapkoff, Keller Williams

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A view of the back patio in full bloom last summer (with Bentley and Mr. Boggs).

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The beginning (before photos): Nine Rooms and a Roof

3 thoughts on “The Strategy of Staging

  1. You all are too much, with your energy and propensity for taking on Herculean tasks! What vitamins do you take? I enjoyed reading this post, though and I will add your house to my prayer list of people selling a home! Can’t wait to read the next saga.

    Like

  2. It looks really nice. Again you have done an outstanding job. I trust the results will be all you expected and wanted.

    Like

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